When it comes to checking our progress as a Caldwell car dealership, there are a lot of metrics we can measure against. We may begin with our own sales figures and customer testimonials, but we respect and celebrate the fact that our work is just part of the work of the Chrysler Group LLC. Not only did our dealership enjoy a fantastic July, but we are happy to announce that Chrysler Group LLC earned its best July in seven years.
The brand accomplished this feat through achieving an 11-percent sales increase over July 2012, meanwhile securing its 40th-consecutive month of year-over-year sales growth. Sales reached 140,102 units in July, with the Dodge, Jeep and RAM Truck brands each earning sales increases over the same month last year.
The RAM Truck brand saw a 31-percent jump in sales, earning the highest gain among all Chrysler Group brands. This brand also enjoyed its best July since 2007 last month, and our staff at Peterson Stampede Dodge Chrysler Jeep RAM can’t wait to see where it’s headed next!
The Dodge brand also made great progress last month with an 18-percent sales increase largely driven by the Dodge Durango, which saw an 88-percent leap in sales. The Jeep brand earned a two-percent sales increase last month while all Jeep models currently in production saw year-over-year sales growth.
But we’re anticipating great strides from all of our models moving forward, especially because six Chrysler Group vehicles reached record July sales last month:
- Dodge Avenger
- Dodge Dart
- Dodge Challenger
- Jeep Compass
- Jeep Wrangler
- Jeep Grand Cherokee (which earned a 30-percent increase and its best July in eight years)
We invite you to join us as we approach the rest of the year with optimism and high expectations!